• A study of Cross‐cultural issues of Spanish Companies in China 

      Roca-Ribas Vives, Montserrat (Universitat Politècnica de Catalunya / Zhejiang University, 2010)
      Projecte/Treball Final de Carrera
      Accés restringit per decisió de l'autor
      The present study is focused on cross-cultural analysis of different Spanish companies operating in China. Mainly, the research examines the impact that cultural factors can have on the Spanish firms in China. And these ...