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dc.contributor.authorBifet Figuerol, Albert Carles
dc.contributor.authorCastillo, Carlos
dc.contributor.authorChirita, Paul-Alexandru
dc.contributor.authorWeber, Ingmar
dc.date.accessioned2013-10-25T13:19:24Z
dc.date.available2013-10-25T13:19:24Z
dc.date.created2005
dc.date.issued2005
dc.identifier.citationBifet, A.C. [et al.]. An analysis of factors used in search engine ranking. A: International World Wide Web Conference. "Proceedings of the 4th International World Wide Web Conference". Chiba: 2005, p. 48-57.
dc.identifier.urihttp://hdl.handle.net/2117/20465
dc.description.abstractThis paper investigates the influence of different page features on the ranking of search engine results. We use Google (via its API) as our testbed and analyze the result rankings for several queries of different categories using statistical methods. We reformulate the problem of learning the underlying, hidden scores as a binary classification problem. To this problem we then apply both linear and non-linear methods. In all cases, we split the data into a training set and a test set to obtain a meaningful, unbiased estimator for the quality of our predictor. Although our results clearly show that the scoring function cannot be approximated well using only the observed features, we do obtain many interesting insights along the way and discuss ways of obtaining a better estimate and main limitations in trying to do so.
dc.format.extent10 p.
dc.language.isoeng
dc.subjectÀrees temàtiques de la UPC::Informàtica::Sistemes d'informació
dc.subject.lcshSearch engine ranking
dc.subject.otherWorld Wide Web
dc.subject.otherInformation retrieval
dc.subject.otherSearch engines
dc.titleAn analysis of factors used in search engine ranking
dc.typeConference report
dc.subject.lemacMotors de cerca
dc.description.peerreviewedPeer Reviewed
dc.rights.accessOpen Access
local.identifier.drac12496712
dc.description.versionPostprint (published version)
local.citation.authorBifet, A.C.; Castillo, C.; Chirita, P.A.; Weber, I.
local.citation.contributorInternational World Wide Web Conference
local.citation.pubplaceChiba
local.citation.publicationNameProceedings of the 4th International World Wide Web Conference
local.citation.startingPage48
local.citation.endingPage57


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