Colour matters: colour evaluation of textile and clothing

Abstract

The colours of textiles and clothing induce our emotions. The emotions induced from the colour are made in our brains. The colour emotions affect our interests and actions. It is very difficult to know why the colour emotions affect them. However, it is important to know how the colour emotions affect them, because we can know what textile products should be produced. As related on this matter, some numerical expression of the colour impressions has been tried. This paper was summarized the numerical expressions and the cross-cultural comparison of colour emotions, using some published papers of our previous studies