Ara es mostren els items 1-12 de 56

    • Knocking on knowledge’s door: mapping university to business marketing literature 

      Vidal Tusal, Rosa Maria; García Álvarez, Maria Ercilia; Simó Guzmán, Pep (Taylor & Francis Group, 2024-03-05)
      Article
      Accés restringit per política de l'editorial
      The landscape of higher education has been evolving, necessitating universities to forge symbiotic relationships with the industry to ensure mutual growth and development. In this line, marketing becomes crucial for ...
    • The impact of suppliers’ overconfidence on the choice of auction formats under supply disruption 

      Xiang, Jie; Zhang, Juliang; Cheng, T. C. E.; Hua, Guowei; Sallán Leyes, José María (2024-08-15)
      Article
      Accés restringit per política de l'editorial
      Supply disruption has been recognized as one of the most important risks of a supply chain and decision-makers are prone to be overconfident in making judgments with uncertainty. In such a situation, we investigate the ...
    • University technology transfer: leveraging experiential learning and TTO’s resources 

      Sallán Leyes, José María; Lordan González, Oriol (Springer, 2024-02-22)
      Article
      Accés obert
      We examine how experiential learning from both previous technology transfer experience and the disclosure of discoveries impact universities’ technology transfer outcomes, in terms of the number of spinoffs created and ...
    • Motif analysis of urban rail transit network 

      Ma, Yunfang; Sallán Leyes, José María; Lordan González, Oriol (2023-09-01)
      Article
      Accés obert
      The connectivity of the rail transit stations is an effective way to evaluate the economic value of the station. In order to explore the influence of the local structure in the complex system of urban rail transit, this ...
    • National cultural dimensions and their impact on construction project management in developing countries: the case of Ghana 

      Amoah, Armstrong; Berbegal Mirabent, Jasmina; Marimon Viadiu, Frederic (2023-12-18)
      Article
      Accés obert
      Construction project management (CPM) in developing countries (DCs) tends to experience high levels of failure. These failures have been attributed to technical, behavioural and economic factors. However, in an increasingly ...
    • The role of experience and diversity on research consortia’ performance: an exploratory approach 

      Alegre Tort-Martorell, Inés; Berbegal Mirabent, Jasmina; Martin Sanchez, Victor (Springer Nature, 2024-02-17)
      Article
      Accés obert
      In the realm of academic engagement, this study directs its focus toward a policy instrument that has received surprisingly scant attention within the literature, despite its substantial investment: European Union-funded ...
    • Enhancing curricular integration of the SDGs: fostering active methodologies through cross-departmental collaboration in a Spanish university 

      Albareda Tiana, Silvia; Fernandez Borsot, Gabriel; Berbegal Mirabent, Jasmina; Regadera González, Elisa; Mas Machuca, Marta; Graell Martín, Mariona; Manresa Matas, Alba; Fernández Morilla, Mónica; Fuertes Camacho, María Teresa; Gutiérrez Sierra, Andreu; Guardiola Tey, Josep M. (Emerald Publishing Limiting, 2024-01-05)
      Article
      Accés obert
      Purpose: This study aims to assess the effectiveness of active teaching methodologies, namely, problem-oriented learning and the case method, to develop sustainability competencies. It also analyses the advantages and ...
    • Boosting entrepreneurial competences beyond business and management-related disciplines. The case of engineering programs 

      Berbegal Mirabent, Jasmina; Gil Doménech, Maria Dolors; Manresa Matas, Alba (Emerald Publishing Limiting, 2024-02-19)
      Article
      Accés obert
      Purpose: This study addresses the challenge of integrating entrepreneurial competences development into the traditionally structured engineering curriculum, recognizing its potential contribution to job creation. Specifically, ...
    • Recent trends in air transport research: a bibliometric analysis 

      Sallán Leyes, José María; Lordan González, Oriol (MDPI AG, 2023-09)
      Article
      Accés obert
      The aim of this manuscript is to detect recent trends in air transport research through a bibliometric analysis. We have retrieved all articles published between 2013 and 2022 in the Q1 of the Transportation ranking of the ...
    • Winning post strategies that generate engagement: A QCA approach 

      Berbegal Mirabent, Jasmina; Caballero, Xenia (OmniaScience, 2023-04-01)
      Article
      Accés obert
      Purpose: Fashion companies are using an increasing amount of resources to generate social mediacontent to provoke an impact and engage customers. A wrong message or image – but also an inaccuratecombination of the different ...
    • Rethinking the role of uncertainty and risk in marketing 

      Grimaldi, Didier; Sallán Leyes, José María; Arboleda Jiménez, Hugo Fernando; Sehgal, Sapna (2023-07-06)
      Article
      Accés restringit per política de l'editorial
      Big Data Analytics (BDA) solutions are increasingly applied in marketing, with the aim of transforming data available online to market information and competitive intelligence. When businesses encounter risky situations ...
    • Study of delay prediction in the US airport network 

      Kiliç, Kerim; Sallán Leyes, José María (Multidisciplinary Digital Publishing Institute (MDPI), 2023-04)
      Article
      Accés obert
      In modern business, Artificial Intelligence (AI) and Machine Learning (ML) have affected strategy and decision-making positively in the form of predictive modeling. This study aims to use ML and AI to predict arrival flight ...