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Tubtrax Innovations & Communication / Marketing Improvements

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Möhrle, Isabelle
Tuominen, Joonas
Pérez Gromaz, Aitor
Waardenburg, Dennis
CovenanteeVanderlande Industries España; Avans Hogeschool
Document typeBachelor thesis
Date2014-01-13
Rights accessRestricted access - publisher's policy
All rights reserved. This work is protected by the corresponding intellectual and industrial property rights. Without prejudice to any existing legal exemptions, reproduction, distribution, public communication or transformation of this work are prohibited without permission of the copyright holder
Abstract
This report includes the project team's research and results regarding Vanderlande Industries' Tubtrax baggage handling system. The report covers two main subjects; one subject includes research and analysis of the marketing strategies directed at the sales process of Tubtrax. The other subject delves into the research and creative process in coming up with technological improvements for the Tubtrax system. The marketing section concludes with several recommendations for improvements. The technical part is finalized with redesigns of two different zones in the Tubtrax system, supported by calculations.
Description
Treball desenvolupat dins el marc del programa 'European Project Semester'.
SubjectsMarketing, Airports--Baggage handling, Màrqueting industrial, Logística (Indústria)
DegreeGRAU EN ENGINYERIA DE DISSENY INDUSTRIAL I DESENVOLUPAMENT DEL PRODUCTE (Pla 2009)
URIhttp://hdl.handle.net/2117/114306
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  • Escola Politècnica Superior d'Enginyeria de Vilanova i la Geltrú - Grau en Enginyeria de Disseny Industrial i Desenvolupament del Producte (Pla 2009) [465]
  • Programes de Mobilitat Internacional - Programes de mobilitat 'outgoing' (EPSEVG)​​​​​​​ [269]
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Final Report_Va ... ies_Aitor Pérez Gromaz.pdfBlockedMemòria1,752MbPDFRestricted access

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