Myths and truths about Brazilian hospitality
Visualitza/Obre
Estadístiques de LA Referencia / Recolecta
Inclou dades d'ús des de 2022
Cita com:
hdl:2099/12625
Tipus de documentText en actes de congrés
Data publicació2012-01
EditorInternational Forum on Urbanism
Escola Técnica Superior d'Arquitectura de Barcelona
Escola Técnica Superior d'Arquitectura de Barcelona
Condicions d'accésAccés obert
Llevat que s'hi indiqui el contrari, els
continguts d'aquesta obra estan subjectes a la llicència de Creative Commons
:
Reconeixement-NoComercial-SenseObraDerivada 3.0 Espanya
Abstract
The Brazilians image is often associated with sympathy and joy. However these
characteristics do not necessarily make them hospitable. To be hospitable it´s not just
have a smile or be helpful, you must have hospitability, that is, the ability to offer
hospitality.
Hospitality is a social phenomenon that manifests in the domestic, commercial or public
context. It is believed that the Brazilian has a natural talent for the domestic hospitality,
which extends somehow into the commercial hospitality. For some authors, this talent
comes from the legacy of Portuguese colonization witch defined his personality on the
influence of human interaction patterns reported in the rural and patriarchal. However,
the numerous problems facing the national public domain demonstrate deficit and
exclusion in the sense of public hospitality, reaffirming the conflict between individuals
and their community, involving issues of identity, nationality and citizenship.
Looking to demystify the Brazilian hospitality through the shortcomings of the public
hospitality (or urban hospitality), this work's main objective is to relate the Brazilian
neglect with the public space and collective heritage with the consequences of
colonization exploratory and an later process of urbanization.
Speak of hospitality is to account for the multiple implications present in the double
human relationship: the relationship with the place (or space) and the relationship with
the other. The city is defined not only a place of passage and / or exchanges, it is full of
signs, meanings and sense, and a complex network is being developed and explored
what can and should be enjoyed not only by tourists, but by their own residents.
Accompanied by rites and rules, the hospitality is to overcome a border, but not abolish
it. You must be aware that you are not in your space, but also be aware that you are in
the space of someone. And to act as if we were within one, without our being, requires
that space is not a neutral or non-place.
The tourism, also called industry without chimneys, is now seen by many as a quick
way to economic growth due to the amount of jobs and income they can generate,
became an object of interest of the government and private companies. From the
moment that cities began to compete among themselves to attract both investors and
control functions or to attract consumers, the use of a policy of city-marketing has
become crucial in the strategy to win this competition between cities. Thus create or
work better services and public spaces, equipment and urban infrastructure become
key actions within the policies of urban planning, tourism and hospitality.
CitacióFerraz, Valéria de Souza. Myths and truths about Brazilian hospitality. A: Conference of the International Forum on Urbanism. "6th Conference of the International Forum on Urbanism (IFoU): TOURBANISM, Barcelona, 25-27 gener". Barcelona: IFoU, 2012, p. 1-9.
ISBN978-84-8157-620-7
Fitxers | Descripció | Mida | Format | Visualitza |
---|---|---|---|---|
C_196_3.pdf | Belongs to Theme I | 276,9Kb | Visualitza/Obre |