Design of global chain for wind turbines production

Abstract

This project discusses perspectives for design global supply chain for wind turbine production aiming to a future political system supporting this development. We have to install wind farms in 6 countries (Denmark, Sweden, Norway, England and Finland). The project is based on a fictive case where a major Danish energy conglomerate has decided on a new strategy to become the largest producer of clean energy in northern Europe. The fictive company is Dan Energy and is the leading Danish energy conglomerate. Nowadays, it focused on energies fossils like fuel and coal power station. For the future, the conglomerate wants to develop wind turbines power and its target is to become the largest producer of wind power in Northern Europe until 2014. In particular, it suggests answers to the following questions: · How should the production be divided? Are we going to produce in house or out house some parts of the wind turbine or we are going to produce some parts ourselves? · Which governance system is the most suitable for our business situation? · Where in the world should the factories be located for the best cost without good quality? · What are being our suppliers and where are they? Our supervisor is Samuel Larsen and he helped us with meeting each week on Monday for give us some advice in our report. He gives us also a contact in Dong Energy Company for asking to Mickael Sanggaard