In this paper,the problem of designing aparameter-scheduled state-feedback controller is investigated. The paper presents an extension of the classical regional pole placement, H2 control and H1 control problems, so as to satisfy new specifications, that will be referred to as shifting pole placement control, shifting H2 control and shifting H1 control, respectively. By introducing some parameters, or using the existing ones, the controller can be designed in such away that different values of the separameters imply different regions where the closed-loop poles are situated, or different performances in the H2 or H1 sense. The proposed approach is derived within the so-called Lyapunov Shaping Paradigm, where a single quadratic Lyapunov function is used for ensuring stability and desired performances in spite of arbitrary parameter time variation. The problem is analyzed in the continuous-time LPV case, oventhough the developed theory could be applied to LTI systems in cases when it is desired to vary the control system performances online. Results obtained in simulation demonstrate the effectiveness and the relevant features of the proposed approach.