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    • Conversion rate optimization & the Importance of E-commerce in a post Covid-19 world 

      Rains, Michael William Jr. (Universitat Politècnica de Catalunya, 2022-07-15)
      Master thesis
      Open Access
      E-commerce is an ever-growing field that has undergone steeper growth resulting from the Covid-19 pandemic. Due to this and consumer expectations guiding/following this trend, small to medium sized enterprises (SMEs) are ...