Now showing items 1-1 of 1

    • How can SMEs benefit from big data? Challenges and a path forward 

      Coleman, Shirley; Goeb, Rainer; Manco, Giuseppe; Pievatolo, Antonio; Tort-Martorell Llabrés, Xavier; Reis, Marco Seabra (2016-10-01)
      Article
      Open Access
      Big data is big news, and large companies in all sectors are making significant advances in their customer relations, product selection and development and consequent profitability through using this valuable commodity. ...