• Innovation, technology and services: marketing, art and culture 

      Charques Trallero, Carolina (Universitat Politècnica de Catalunya / Universidade Técnica de Lisboa, 2013)
      Treball Final de Grau
      Accés restringit per decisió de l'autor
      Realitzat a/amb:   Universidade de Lisboa
      One of the objectives of marketing research is studying the customer’s behavior in order to perceive their degree of satisfaction. When delivering a service it is important to know customers’ attitudes, interests and ...