Now showing items 1-1 of 1

    • Structure selection and coordination in dual-channel supply chains 

      Jingjing, Cai; Jing, Wu; Meidan, Xiao; Bin, Liu; Wenliang, Wang (OmniaScience, 2015-04)
      Open Access
      Purpose: This paper investigates the influence of channel structures and channel coordination on the supplier, the retailer, and the entire supply chain in the context of two different kinds of marketing models: the ...