Exploració per autor "Jing, Wu"
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Structure selection and coordination in dual-channel supply chains
Jingjing, Cai; Jing, Wu; Meidan, Xiao; Bin, Liu; Wenliang, Wang (OmniaScience, 2015-04)
Article
Accés obertPurpose: This paper investigates the influence of channel structures and channel coordination on the supplier, the retailer, and the entire supply chain in the context of two different kinds of marketing models: the ...