Exploració per tema "product-service innovation"

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    • Product-service innovation and performance: Unveiling the complexities 

      Bustinza, Oscar; Vendrell Herrero, Ferran; Gomes, Emanuel; Lafuente González, Esteban Miguel; Opazo-Basáez, Marco; Rabetino, Rodrigo; Vaillant, Yancy (2018-01-01)
      Article
      Accés obert
      The purpose of this paper is to unveil the existing complexities in the relationship between product-service innovation (PSI) - or servitisation - and firm performance that arise from the mismatch between theoretical ...