Now showing items 10-13 of 13

  • Optimización del rendimiento del CRM para la red de concesionarios SEAT 

    Pujol Salvó, Ermengol (Universitat Politècnica de Catalunya, 2014-05)
    Master thesis (pre-Bologna period)
    Open Access
    El objetivo del proyecto se centra en la optimización, y mejora de la herramienta CRM (Customer Relationship Management) que tiene actualmente en uso la empresa SEAT. Este software interaccion ...
  • Reviewing customer value literature: Comparing and contrasting customer values perspectives 

    Paananen, Aija; Seppänen, Marko (Intangible Capital, 2013-11)
    Open Access
    Purpose: The paper provides a comprehensive and up-to-date literature review of customer value concepts and distinguishes complex customer value from the various perspectives. It structures the themes and dimensions between ...
  • Servei d’Informació i Atenció a l’estudiantat de l’ETSEIB 

    Royo, Rosa M.; Oriol, Carles; Duarte, Patricia (2009-06)
    External research report
    Open Access
  • SLA-based resource management and allocation 

    Guitart Fernández, Jordi; Macías Lloret, Mario; Rana, Omer; Wieder, Philipp; Yahyapour, Ramin; Ziegler, Wolfgang (John Wiley & Sons, 2009-11)
    Part of book or chapter of book
    Restricted access - publisher's policy
    The aim of the chapter is to describe how service-level agreements (SLAs) could be utilized to provide the basis for resource trading based on economic models. SLAs enable a service user to identify their requirements, ...